PCPD News Issue 30

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PCPD News 私隱專員公署通訊 • Issue no. 30
為零售業界推出定期培訓及網上評估工具
Launch of Regular Training Programmes and Online Assessment Tool for
the Retail Industry
公署與香港零售管理協會於 2013 年 6 月
携手推動「零售業保障個人資料私隱活
動」，目的是增進零售業界對條例的認
識，並鼓勵他們採取良好的行事方式。
是次活動在 2014 年 8 月閉幕，鑒於零售
業前線員工在培訓方面有一定需求，再
加上不少零售商視保障個人資料為顧客
服務的必備元素，公署在網站提供了特
別為零售業而設的網上評估工具，協助
業界培訓和測試前線員工對條例的理解。
此外，公署會繼續舉辦「零售業保障私
隱面面觀」研習班，使之成為公署的常
規培訓項目。研習班會按零售業前線人
員會涉及處理個人資料的常見處境例如
會藉及續會申請、抽獎活動、直接促
銷、使用閉路電視、招聘員工及手機應
用程式，向從業員講解如何遵從條例要
求保障個人資料，並提供簡易的指引和
實用貼士。
The new regulatory regime for direct
marketing under the Ordinance ,
which came into effect in 2013, has
generated immense training interest
from the retail industry. To address this
interest, the PCPD, in partnership with
the Hong Kong Retail Management
As s oc i a t i on , l aunched a p r iva cy
campaign, called “Driving Retail
Excellence through Privacy Assurance”
(“the Campaign”), in June 2013, with
a view to promoting understanding of
the data protection requirements under
the Ordinance and encouraging the
adoption of good privacy practices.
The Campaign was fruitfully concluded
in August 2014. To meet the demand
for training frontline salespeolpe and
to tie in with the recognition by the
industry that personal data protection
is a prerequisite for good customer
service, the PCPD has made available
on its website a new online assessment
tool tailor-made for the retail industry.
Retail practitioners are encouraged to
use the assessment tool for training or
evaluating the level of understanding of
the Ordinance among their frontline staff.
Th e PCPD wi l l a l s o con t i nue t o
o r gan i s e t he Wo r k shop on Re t a i l
Operations as part of its regular training
programmes. This workshop provides
guidance on compliance with the
Ordinance and tips for handling personal
data protection in different scenarios of
retail operations, such as membership
renewal, lucky draws, direct marketing,
the use of CCTV, staff recruitment and
use of mobile apps.
零 售 業 網 上 評 估 工 具
retail/online_train.html)
Online assessment tool tailor-made for the retail
industry
)
大中華私隱研討會
Symposium on Privacy in Greater China
私隱專員於 2014 年 11 月 28 日在香港
大學法律及資訊科技研究中心舉辦的大
中華私隱研討會上發表專題演說，題目
為「管理私隱及資料保障為企業管治責
任」。
The Commissioner delivered a keynote
speech on 28 November 2014 on the
topic “Managing Privacy and Data
Protection as Corporate Governance
Responsibility” at the Symposium on
Privacy in Greater China organised
by Law and Technology Center, The
University of Hong Kong.